B

Fakespot review grade

B

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Pros & Cons

The AI used to provide these results are constantly improving. These results might change.

Pros

Idon doesn't have to use a lot, so the product lasts me a long time. My husband's favorite hair spray imo.

Hold is strong, marshmallow root is amazing. It has great hold and smells wonderful. It isn't heavy like some other styling products.

I spray on damp hair lifting sections of hair and spray on roots. The stuff works great, no real fragrance. The scent is great!

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

Provides the best volume and hair feels and looks thicker instantly

It has great hold and does not make your air stiff

It isnt heavy like some other styling products

This is a manufacturing problem and not the product

Price

I wanted firmata but wasn’t going to pay 50

Ill never buy anything else but i will purchase this from my local salon from now on price is actually cheaper and i get my aveda points

Competitiveness

I have tried many other brandsformulas but nothing compares to this

Overview

How are reviewers describing this item?
great, fine, stiff, best and sticky.

Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.

Our engine has analyzed and discovered that 79.2% of the reviews are reliable.

This product had a total of 480 reviews as of our last analysis date on Aug 29 2024.