Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention

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Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and...

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Pros & Cons

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Pros

Several chapters are highly entertaining. The author is a real stud. This book gave me the confidence and the patience to stand out.

It's not about the gift, but the experience (or emotional response that you evoke) from the planning into good gift-giving. To actually put thought into what the recipient wants/needs/enjoys is what makes the lasting impressions. Learning to gift in i... Read More

It gives you some tangible strategies to become more intentional when giving. Its strategic, tactical, practical and universal truth. Giving feels good and when you can make that part of your daily business, it's so rewarding personally.

Cons

The great irony is that he talks a lot in the book about exceeding expectations and knowing your gift recipient but the book underwhelmed and didn't know the buyer. It’s basically just an advertisement for cutco knives.

Books claims to help all business owners. Big scam. They only help multi million dollar corporate companies. What a sham.

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

Its strategic, tactical, practical and universal truth.

Giftology is an excellent read and a quick one, easy to digest during a short flight like i did.

After reading this book i learned that simply giving out pens and notebooks with the company logo is such a dated and old idea.

This book takes well-meaning but terrible professional gifting and shows you what to avoid and how you can give gifts that mean... Read More

Price

You get a lot of value from the insights on how to make a great gift and offer an experience to remember to the ones that matter for you.

This will significantly help drive our marketing budget towards gifts that are thoughtful and give a long-lasting impression.

I love the mindset he teaches about asking “how much can i do with this budget” instead of “what’s the least i can do.

Shipping

1 week after receiving the gift i reached out to this client and immediately received a phone call and set up a meeting with him.

Packaging/appearance

My favorite takeaways were the idea of giving gifts outside of the holidays as well as picking "best in class" for the gift you... Read More

Competitiveness

John's book is both insightful and actionable - implementing the ideas in giftology will truly set you apart from your competition.

Overview

How are reviewers describing this item?
great, good and easy.

Our engine has profiled the reviewer patterns and has determined that there is high deception involved.

This product had a total of 1,305 reviews as of our last analysis date on Mar 16 2024.