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Pros & Cons
pros
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pros
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Comprehensive Process
Customers are highly impressed with the comprehensive process outlined in the book for creating effective software demonstrations. They appreciate the detailed roadmap provided and the layering of advanced techniques, making it an invaluable resource for both beginners and experienced professionals.
Audience Management
Customers are highly impressed with the audience management techniques provided in the book "Great Demo" and believe it sets presenters apart by making their demonstrations more engaging, effective, and impactful for various types of audiences including remote attendees.
Sales Techniques
Customers highly praise the book "Great Demo" for its valuable insights on creating effective software demonstrations and implementing solution selling techniques in technical sales roles. The book's methodology is considered essential for improving sales performance and has been proven successful by many readers. Some suggest visual aids to enhance understanding, while others recommend it for both new and experienced sales professionals.
Demonstration Psychology
Customers are overwhelmingly positive about "Great Demo" as an essential resource for creating effective software demonstrations. The book's emphasis on demonstration psychology, such as showing the most compelling illustration first, has been praised by readers for its impact on their presentations and demos.
Highlights
Quality
Great demo is very good about combining up to date management insights with its own unique contributions.
With lots of great new tips and techniques!
: how to create and execute stunning software demonstrations the book is simple, but don't let that fool you.
The pages are short and most follow a checklist type format.
Price
15 to 30 k$, that's the typical cost of a technical b2b demonstration!
(direct + opportunity costs)so no, you cannot leave the preparation and execution of demos to luck !
Solve the customers problems and you have a sale.
Competitiveness
I think it helps differentiate our company/products since competitors may not be leading off with their best foot forward so intentionally.
Peter cohan made a real and lasting difference in the way our company demos software.
I highly recommend it, but not to my competitors.
If your competitors are smart, they are already finalizing their online purchase now.
Overview
- How are reviewers describing this item?
great, good, first, most and many. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has determined that the review content quality is high and informative.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 226 reviews as of our last analysis date on Nov 15 2024.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I am a professional sales engineer so i know a bit about the subject
Posted by a reviewer on Amazon
Im inviting him back for a 3rd training for my presale team and couldnt be happier with the methodology and approach
Posted by a reviewer on Amazon
This is the end result the customer wants to see cfr article title
Posted by a reviewer on Amazon
If you want to learn even more on technical application sales also check out
Posted by a reviewer on Amazon
We have often knocked the socks off customers using the 34great demo34 methodology but the hardest part is having everyone buy into it
Posted by a reviewer on Amazon
Sales and tech presales need to qualify and pinpoint pain points and map them to solutions in your product
Posted by a reviewer on Amazon
And both need to work together to 34personalize it34 to the customer and make sure youre showing exactly what the customer wants to see first
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