A

Fakespot review grade

A

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Pros & Cons

Update Pros and Cons

The AI used to provide these results are constantly improving. These results might change.

Cons

The new formula makes my hair tangled dull and straw like. My hair is not dry at all, but thus product actually dried out my hair and made it rough and frizzy.

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

Wonderful softness that gives you a top quality hair product which gives your natural.

I like the product because it gets great results.

It's not the product itself that i'm mad about ,because i only got the shampoo and what i ordered was a shampoo and conditioner duo set.

No noticeable difference w highlights or brightness.

Price

Price is usually reasonable and benefits superb.

Shipping

It was leaking though, the tops had loosen in shipping.

Competitiveness

This is first class shampoo and conditioner, as are all the frieda products.

Overview

How are reviewers describing this item?
great, blonde, good, color and received.

Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.

Our engine has determined that the review content quality is high and informative.

Our engine has discovered that over 90% high quality reviews are present.

This product had a total of 965 reviews as of our last analysis date on Jan 5 2024.