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Pros & Cons
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Hair Brightening
Customers generally praise the Joico Blonde Life Brightening Masque for its ability to brighten blonde hair, banish brassiness, leave hair soft and silky feeling, and improve overall shine and health. However, a small group of customers have reported negative experiences with the product, stating it caused their hair to become dry, tangled or fried.
Highlights
Quality
This brightening mask is the best of both worlds… it brightens my color, banishes brassiness and leaves my hair soft and silky feeling.
Natural blonde hair or highlights it a must have !
Not as hydrating as hoped for, would buy again for hard water issues.
The tube appears small, however, i only use a dollop of it at a time, and it has lasted.
Price
I am very picky about my hair products so i wasn’t expecting much especially for how inexpensive it is.
It’s definitely pricey but i will most likely keep purchasing.
Competitiveness
It works better than a lot of others that i’ve tried.
Overview
- How are reviewers describing this item?
blonde, soft, little, small and color. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has analyzed and discovered that 77.1% of the reviews are reliable.
- This product had a total of 810 reviews as of our last analysis date on Sep 17 2024.
Helpful InsightsBETA
Posted by a reviewer on Amazon
Tends to darken some of my hair
Posted by a reviewer on Amazon
My processed hair was feeling dry and my hairdresser recommended this joico blonde life brightening masque
Posted by a reviewer on Amazon
The tube appears small however i only use a dollop of it at a time and it has lasted
Posted by a reviewer on Amazon
I initially bought the small travel size because i didn’t want to be stuck with a large bottle of it if i didn’t like it
Posted by a reviewer on Amazon
Well not only did i like it i came back and ordered the large size and added it to my amazon subscribesave items
Posted by a reviewer on Amazon
A little really goes a long way so start out with a small amount
Posted by a reviewer on Amazon
I leave it on for 35 minutes and then rinse
Posted by a reviewer on Amazon
I have a hard time with purple shampooscondioners because not matter the brand they leave my hair so dry and parched feeling
Review Count History
Price History
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