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Pros & Cons
pros
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pros
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Toning Ability
Customers are extremely satisfied with the toning ability of milk_shake Icy Blond Conditioner in achieving desirable cool blonde tones on lightened hair, even surpassing expectations from other brands. The conditioner effectively combats brassy hues and leaves hair soft and silky. Some customers appreciate its curly girl friendly feature. However, a few mention the product is quite dark but that's expected for effective toning.
Smell
Customers highly praise the pleasant and amazing smell of the conditioner, which is often described as a fantastic and strong scent reminiscent of crushed grapes. Some mention it being a little strong but not offensive while others find it a great addition to their hair care routine.
Shine
Customers are highly satisfied with milk_shake Icy Blond Conditioner's ability to add shine, smooth hair, and remove brassy tones for very light blond and platinum hair. The conditioner has been described as a game-changer, leaving hair silky smooth and flawless after just one use. However, some customers have noted that it may not be effective for extremely porous hair in fully removing all brassiness.
Softness
Customers generally praise the softening effect of this conditioner on their hair, describing it as luxurious, moisturizing, and leaving their hair feeling nice. However, a few mention that it is thicker than expected and heavier to use.

Highlights
Quality
This produce does a great job smoothing hair, adding shine and removing brassy tones.
The black pigment is bold but works wonders—after a 3-minute application, my blonde shifts to a crisp, icy tone that’s perfect ... Read More
I got my hair done at the salon 2 days ago and left there feeling really displeased with how much brassiness was left in my hair.
It’s so thick - and i mean heavy, not “thick” like some say and then it just feels like conditioning with water.
Price
I just wish it were bigger for the money.
Shipping
I just got this conditioner in the mail this morning and had to try it out right away.
It was like christmas when they finally arrived.
Packaging/appearance
It honestly looks like i’m fresh from the salon with my t18 cool blonde.
Competitiveness
It works better than welland t18 chemic toner or any other brand of chemical toner or toning shampoo/conditioner that i've tried.
On top of it all it’s cheaper than most other brands.
Overview
- How are reviewers describing this item?
blonde, soft, purple, great and good. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has discovered that over 80% high quality reviews are present.
- This product had a total of 1,347 reviews as of our last analysis date on Mar 19 2025.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I have various shades of blonde throughout from level 710
Posted by a reviewer on Amazon
This toned down the orange in my 7 while brightening my 10
Posted by a reviewer on Amazon
Also it literally smells like grape juice
Posted by a reviewer on Amazon
The scent is a juicy grapeblackberry vibe that makes shower time a treat though it fades after drying
Posted by a reviewer on Amazon
It will give me purple blue hair otherwise
Posted by a reviewer on Amazon
I was a little nervous to try it since its black
Posted by a reviewer on Amazon
Im an ash blonde with my hair turning white aging
Posted by a reviewer on Amazon
I dislike yelllow tones in my hair
Review Count History
Price History
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