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Pros & Cons
Pros
Natural brunette color without red. Minimal chemicals with allot of coverage. No strange odor that exists in other hair coloring kits.
Moisturizing and soft after using this product. My hairdresser says my hair is so soft, not brittle.
It is gentle, non-irritating, and covers grays 100%. Covers my grays completely and doesn't leave my hair overly dry. I have a small patch of grey at the crown of my head that other box color wouldn't cover very well.
Cons
After washing my hair, the grey hair is still there and did nothing for my roots. Not chestnut mahogany. Do better with established, known brands.
![](https://i.fakespot.io/assets/pros_and_cons/arrow-d0c119bffd291f17eb2af67e1c169b0687e42b5e572958329541434e2185733d.png)
Highlights
Quality
I used it to color my hair and i neede the product as i wanted a naturally made productand itwas so
Moisturizing and soft after using this product
Wish it would yield a little more final product
Price
This is the product that i always buy for my husband works great and the price is reasonable too
Packaging/appearance
I made sure to apply it first to my growingout whitish roots for 15 minutes before applying to the ends which were a light blon... Read More
Competitiveness
I have used this hair color for a few years because it is less toxic than the regular brands
Overview
- How are reviewers describing this item?
color, natural, gray, easy and red. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has discovered that over 80% high quality reviews are present.
- This product had a total of 18,739 reviews as of our last analysis date on Dec 22 2023.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I was unsure which color to pick because my natural hair tends to be blended tones of slightly ash with lighter blond highlights and tones and using some ash colors like ash blond would turn my hair a dirty grey even greenish once
Posted by a reviewer on Amazon
Since i am 74 i tried letting my hair be the whitegray that had grown out but i just didn’t feel like my true self when i looked in the mirror
Posted by a reviewer on Amazon
The honey blond hair color mixture had a dark pinkish red tint while wet and processing on my hair so i was very nervous since my hair has turned pinkish before when using antibrass toners by l’oréal but no problem after rinsing out the coloring
Posted by a reviewer on Amazon
I made sure to apply it first to my growingout whitish roots for 15 minutes before applying to the ends which were a light blondish from a previous hair lightener which i used trying to get rid of the greywhite
Posted by a reviewer on Amazon
I have using root touch up with ammonia and noticed dryness and breakage
Posted by a reviewer on Amazon
I’m allergic to fragrance and also hate the idea of using hair dye that smells super strong of chemicals too
Posted by a reviewer on Amazon
The bad part is that i feel the color does not last that long
Posted by a reviewer on Amazon
I hope they will keep quality
Review Count History
Price History
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