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Pros & Cons
pros
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pros
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Fragrance
Customers are highly satisfied with the fragrance of OUAI Curl Crème, describing it as nice, not overpowering and leaving their hair smelling wonderful. Some customers who are sensitive to fragrances have also expressed that they can use the product without any discomfort.
Curl Definition
Customers with curly hair have a strong preference for OUAI Curl Crème as it effectively defines their curls, keeping them soft, bouncy and frizz-free. Some find the price to be a drawback but overall are satisfied with the results. A small number of users report that the product did not work well for their hair type, resulting in flat or stringy curls.
neutral
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neutral
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Non-Sticky Texture
Customers have mixed opinions regarding the non-sticky texture of OUAI Curl Crème. While some are pleased that it leaves their hair soft and light without any residue, others find that it can leave their hair feeling slightly dry and crunchy.

Highlights
Quality
I love the quality of this product and have bought it countless times and will continue to!
Love this cream for my curls, hydration at its best and a little goes a long way!
I didn’t even remember my hair having natural curls like this due to many, many years of not giving it the time and attention it needed.
Scrunched and let it air dry and this was the result.
Price
Definitely worth the money and your hair will thank you!
This curl cream is great, a little on the pricey side for me but i do like how it defines my curls!
I think it is a little over priced.
Overview
- How are reviewers describing this item?
great, little, fine, good and wavy. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 143.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 844 reviews as of our last analysis date on Feb 20 2025.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I bought a second bottle already
Posted by a reviewer on Amazon
It doesn’t make it stiff or crunchy
Posted by a reviewer on Amazon
Doesn’t leave hair crispy crunchy or sticky
Posted by a reviewer on Amazon
Wasn’t sure if this stuff would work for my curls or not
Posted by a reviewer on Amazon
Scrunched and let it air dry and this was the result
Posted by a reviewer on Amazon
I didn’t even remember my hair having natural curls like this due to many many years of not giving it the time and attention it needed
Posted by a reviewer on Amazon
I purchased this product a leave in conditioner and started using a diffuser to dry with
Posted by a reviewer on Amazon
A little heavy for fine wavy hair
Review Count History
Price History
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