B

Fakespot review grade

B

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

Easy to apply and the coverage is also good.

I have used this brand for many years, and it is my favorite as it does not damage my hair.

Red hairdye will bleed 99% of the time, it is known for being a difficult color because it bleeds, stains, and fades fast.

I wish it would not fade and do better coverage and last longer on grey hair.

Price

Love the price and results of this hair color!

This is cheap by price but great with quality … works every time with my grays and i love the 3 pack to keep on hand .

You get more than what you pay for with this purchase.

3 pk for the price of one in the retail stores

Packaging/appearance

Its a beautiful dark brown like the box shows and looks super healthy!

I wanted a light strawberry blonde like shown on box .

Competitiveness

This is better than most expensive brands.

Overview

How are reviewers describing this item?
color, good, red, brown and great.

Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.

Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 31570.

Our engine has discovered that over 80% high quality reviews are present.

This product had a total of 80,055 reviews as of our last analysis date on Oct 11 2024.