B

Fakespot review grade

B

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

My daughter was impressed with the product and she’s ordering also.

As long as you read and follow the directions and understand the basis of coloring your hair this a great product.

Competitiveness

This is a great value and much cheaper than the stores.

Overview

How are reviewers describing this item?
color, great, easy, good and blonde.

Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.

Our engine has discovered that over 80% high quality reviews are present.

This product had a total of 20,960 reviews as of our last analysis date on Oct 17 2020.