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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

But - weight savings with the soft pack!

High quality and so much less expensive then a yeti.

If they do have issues with the zipper, its due to not taking care of their cooler as indicated in the instructions.

Price

Good looking small cooler does the job and is a good price

Packaging/appearance

So i decided to buy the rtic soft cooler/with strap.

Competitiveness

I’m confident in trusting this would keep 10ish drinks cool for 8-10 hours.

Nice little cooler for our boat seems well built and compared to bigger name brands good value

Overview

How are reviewers describing this item?
cold, great, good, open and last.

Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.

Our engine has discovered that over 90% high quality reviews are present.

This product had a total of 10,268 reviews as of our last analysis date on Mar 9 2022.