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Highlights
Quality
I took a chance, and am extremely happy with the results!
But as far as the product itself, the color is gorgeous and the formula is great (not too thick and not too thin).
Price
The price is the same online as it is in your local beauty store, so that’s a plus.
Competitiveness
I have used other brands, but this one exceeded my expectations.
Overview
- How are reviewers describing this item?
color, black, dark, purple and long. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 1,312 reviews as of our last analysis date on Nov 12 2020.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I’m giving it 4 stars because it did not have a shampoo
Posted by a reviewer on Amazon
As for the color it is very dark burgundy super dark brown on fully grey hair though it looks black on the rest of the black hair
Posted by a reviewer on Amazon
So like many other reviewers this is messy
Posted by a reviewer on Amazon
This color is almost black with purple accents
Posted by a reviewer on Amazon
I purchased the amethyst black color at a local store
Posted by a reviewer on Amazon
However i stuck it out and at the end of the 30 minutes the dye was definitely purple on my head
Posted by a reviewer on Amazon
Its exactly like the pictures on the box
Posted by a reviewer on Amazon
Didnt last long at all wash off super fast
Review Count History
Price History
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